Marce Russo & Esteban Muñiz were dreaming of creating a company that would help create amazing experiences. Both being lovers of all tech things, we were still young. So for a bit, the dream stayed a dream. Little did they know that those conversations & long friendship was the foundation for something very special.
For a while, both walked different paths. Marce specialized in project management and technology, while Esteban delved deep into strategy and enterprise for physical products.

Marce was thinking of starting something, and of course picked up the phone and called Esteban. The story says that he took 0.3ms to say yes and roll up his sleeves.
Fri3nds Agency is still the dream of those 2 kids. That friendship became the core ethos, and 4 years later, they had many other friends join the journey.